The Power of ʺProcess Goalsʺ
Process goals focus on what you need to do to achieve a larger goal rather than on the big goals themselves.
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Process goals help you reduce your big, ugly goals into something easier for you to action and understand.
Here are a few examples of process goals (with their corresponding higher-level goal in brackets):
Eat and drink no more than 1,500 calories a day (Goal: Lose 15 pounds before summer)
Lift weights for 45 minutes 4 days a week for a month (Goal: Gain 5 pounds of muscle mass in three months)
Call 5 potential clients before lunch every day this week (Goal: Increase your sales by 25% this quarter)
💡 Instead of setting specific outcomes you want to achieve (an approach that often leads to demotivation, procrastination, and other -ation’s), you set goals that will create the conditions you’re likely to achieve your outcomes in.